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Senior Innovation Manager (m/f)
Duties and responsibilities: 

Reporting to the Marketing Director of Hochland Germany, the job has a strong international focus within the group.

The purpose of the position is to:

  • Lead / facilitate selected multi-country innovation projects with a cross functional / cross geographical team comprising country  marketing teams, product development and operations (meaning Production & Technique)
  • Substantially fill the innovation funnel, select and agree priority projects and develop until launch stage
  • Translate local consumer insights into regionally expandable consumer concepts
  • Create a Hochland – wide collaborative network on innovation that shares best practices, ideas, successes and failures and competitive know-how

The job context is the following:

  • Working as a member of the Hochland DE Marketing Department
  • Strong linkage into Coordination Marketing in the Hochland SE and Marketing of Hochland subsidiaries, as well as with product development and operations
  • First touch-point for international marketers in terms of development of innovation

The position holder is expected to drive the following scopes:

  • Develop and permanently refresh a clear 3 - year international innovation funnel across Hochland subsidiaries
  • Deliver compelling & proprietary consumer insights that translate into innovation ideas & platforms
  • Drive growth through innovation, delivering the most innovative products & programmes that continually satisfy consumers
  • Inspire a passion for innovation throughout the organization
  • Within the frame of our stage-gate project management, develop and define resources, standards and procedures in international development of innovation
  • Regularly involve Senior Management on progress of innovation projects and align on next steps
  • Support subsidiaries in identifying long term innovation platforms
  • Lead and drives assigned innovation projects from concept to launch phase


Job Knowledge:

  • NPD & Innovations: opportunity assessment, idea generation, concept development & testing, international/ cross functional team working
  • Consumer Insights: target group and need identification & evaluation, analyze all sources of quantitative & qualitative data
  • Building Brands: In depth competitive analysis/scenario planning principles, financial acumen & savvy, brand strategy based to develop innovation strategies that drive growth throughout the organization


  • Marketing professional possessing a curiosity for innovation
  • Able to work in and lead a multi-cultural team in accordance with our Guidelines for Management and Cooperation as well as our project management philosophy.
  • Strong analytical thinking and problem solving skills
  • Leadership-/ motivation- & exceptional communication skills
  • Initiative and willing to learn
  • Good presentation skills
  • Fluent in English and German


  • Long lasting FMCG experience ideally with a mix of marketing & sales
  • Commercially well-rounded and financially aware

Additional information:

  • Geographic focus will be mostly on products Russia, Poland and Romania.
  • Further target markets are Spain, Ukraine, France and Iran.


oder schriftlich an die
Hochland Deutschland GmbH
Kemptener Str. 17
88178 Heimenkirch